NFC World Congress 2011: the new place to make NFC a commercial reality

Date: Tue, 01/18/2011 - 12:28

NFC World Congress 2011:  the new place to make NFC a commercial reality

Beyond technology hype, time has come to build successful business models and ecosystem for near field communication product and services.
Combining a 1000 sqm exhibition and 2.5 day high level conference, NFC World Congress will gather key players of mobile services and their customers in Nice - Sophia Antipolis, French Riviera. 2500 international visitors and delegates are expected from September 19 to 21, 2011

A revolution is at hand. Tens of millions of full NFC phones are announced around the globe in 2011. Driven by transit and m-payment services, near field communication devices define a new way to interact with the environment. NFC World Congress 2011 will mark this transition from technology development to market emergence and ecosystem building around m-payment, ticketing, ID, loyalty, retail, travel... and many more NFC applications.
Strongly business oriented, NFC World Congress 2011 is one of the very first truly international exhibition and conference dedicated to NFC. It will take place on September 19-21, in the French Riviera, nearby Nice - one of the most advanced NFC cities - in the largest Science Park of Europe: Sophia Antipolis.
The Congress will allow key players of mobile markets to present latest NFC products and services. At the conference, held in parallel, 40 experts and market leaders from across the globe will share their experiences with NFC and strategic business insights for successful deployments. All in all, about 2500 visitors, exhibitors and delegates are expected.
Some quick facts about the Congress:
• Exhibition: 1000 sqm, 30 exhibitors, 2500 visitors from 45+ countries
• Conference: 200 delegates, 40 speakers, 4 half-days
• co-located with Smart Event, The Innovation Forum for Mobility and Trusted Technologies & Services -
The conference will be built around three main themes by a high level Program Committee composed of experts and leading players in the NFC ecosystem:
• Market Trends & Business
• Strategies with NFC Strategies for commercialization of NFC
• Innovative Applications
Conference Program Committee members include senior executives from Contactless Mobile Services Forum, Eurosmart, Gemalto, GlobalPlatform, GSMA, IBM Global Business Services, Mobey Forum, Samsung, Smart Card Alliance, Smart Card Federation of China, Telecom Italia, VTT Technical Research Centre of Finland.


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